Wednesday, 31 October 2018

EDS 2018

On the 17 - 18 October this year, our team exhibited at the Engineering Design Show (EDS) at the Ricoh Arena in Coventry.

The annual EDS is a key date for our exhibition calendar. Giving us the opportunity to catch up with existing suppliers and customers, also giving us the chance to start journeys with new businesses.

EDS 2018 

This year, we decided to change our exhibition stand by introducing our new interactive electronics display. 

Previously our products have been on display but behind glass cabinets, hindering visitors to interact with our products. 

Taking this learning forward, we created our interactive electronics display.

This not only encouraged interested parties to stop, but also those who weren't necessarily looking for what we have to offer - broadening their electronics knowledge and giving them the chance to learn of our products and business.

SmartScan App

Another change we made this year, was to use the SmartScan App supplied by the show organisers. By scanning visitor's QR codes on their badges, it allows us to capture important data with efficiency and ease. 

Post exhibition, we were able to download the data easily and it saved precious time for our team on the stand. This tool we would highly recommend and will be continuing to use this for future exhibitions.

Overall, we spoke to a range of people including engineers and company directors - really gaining an insight into how SCHURTER can help find these business's their electronic solutions. We are optimistic about the leads generated from the show and we look forward to catching up with the businesses we met in the next few weeks...roll on EDS 2019.

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